The project combined packaging, 3D and typography, and the pieces include Gutenberg as King, the Mona Lisa (Dada version) as Queen, Rodchenko as the Rook, and Jonathan Ive as the Knight. The pawns are an uppercase H set in Helvetica. The squares also contain design-related information, which has an accompanying fold-out factsheet.




Check out our 'Project Samples' Pinterest board for samples of other student work from this project.