DMA 2019 Breakthrough Awards

Congratulations to Ida Bukantyte and Marta Winogrodzka who were both shortlisted for the DMA Breakthrough Awards 2019. Both were given the opportunity pitch to the DMA panel and the client, Direct Line, in London, and then attend the awards event, alongside with the other  finalists, as well as the great and good from across the Marketing community in the UK.


Ida (left) and Marta with their DMA Awards.

Ida picked up the Silver award with her ‘Don’t Guess’ solution, and Marta secured Bronze for ‘That moment’. The winning pair, Jack Brodie and Brodie Childs from Edinburgh Napier, shared a cash prize of £1,000, with Ida and Marta receiving £500 and £250 respectively. All four were also offered a placement at Direct Line Group’s agency, MRM McCann.

Pure Joy

HND Graphic Design student Joy Mooney took the Breakthrough Award at the DMA awards recently in London. The DMA Breakthrough Awards runs in partnership with the DMA Awards and GRT.



This year, Direct Line supplied the brief, which was to re-position Direct Line to a younger target audience for new car insurance by building awareness of the brand and increasing understanding of 'black box' insurance. We managed to produce all three finalists with Joy being joined by Natasha Ryan and Blanca Jiminez.

All three travelled down to London with tutor Helena Good to pitch their ideas to the judging panel, ahead of attending the Awards.  Joy took the top prize but Natasha and Blanca shared the joint Silver prize - a huge achievement all round for our student creatives.

DMA Breakthrough Finalists

Huge congratulations to Blanca Jiminez, Natasha Ryan and Joy Mooney who have all been announced as finalists for the DMA Breakthrough Award for their work on the Direct Line brief.

The three final year students will be travelling down to London during the first week in December, along with tutor Helena Good, to pitch their idea to the DMA panel, and then attend the awards night on Dec 4th!

DMA Awards 2016

HND Graphic Design students Jennifer Grieve and Sam Haynes were in London last week, with tutor Helena Good, to attend the annual DMA Awards.

Jennifer and Sam were shortlisted in the DMA Breakthrough Award - which recognises emerging creative talent from the UK's Universities and Colleges. The pair picked up the runners' up spot and did some valuable networking, raising the profile of the course and doing Edinburgh College proud.

This is the second year in a row that we've had student work shortlisted at this national-recognised industry competition.  As well as attending the awards event, Sam and Jennifer presented their design solution at the Proximity Agency for the client (The Economist).

More about the Breakthrough award here, and a full list of DMA Award winners here.

Another Breakthrough

Earlier this week the shortlist for this year’s DMA Breakthrough Award, sponsored by The Economist, were announced.

Entries came from 11 different Universities and Colleges around the UK, with students studying anything from advertising and marketing to graphic design and psychology. The shortlist included two of our current HND students, Sam Haynes and Jennifer Grieve, who submitted a standout solution for the Economist's direct mail brief. The winner(s) will take home a paid internship at a top agency and a £1,000 cash prize, with second place pocketing £500 and third place receiving £250.

Last year our HND student Ayesha Islam's submission for the East of England Co-Op brief took the Breakthrough Award, and she won a month-long placement in London at Proximity.

Sam and Jennifer will be travelling to London on Dec 6th to the DMA Awards - good luck guys!