Conspiracy Project

HND Year 2 have just submitted their first main project of the year, 'Conspiracy'. The brief was to choose a well-known conspiracy theory and develop an integrated promotional campaign to raise its profile with the general public.

One standout example comes from Steven Brown, who chose the NASA Moon Landings, and based his idea around the strapline 'Reasonable Doubt'.

Steven mixed condensed sans serif type with some great vector images to produce a memorable set of visuals, includingposters, ambient media, packaging and a 30-second TV Ad. Steven also expanded the subject area to include a few other famous American conspiracy theories, including the shooting of JFK.


Posters:




Ambient:





Packaging:


Three of these projects will be selected for presentation next week to the 2011-2012 Mentors, on their first visit of the session to the Studio, and a full project gallery of all the class work for this brief will be posted up shortly.